C Bomb was a BBC Three Pilot I Exec Produced but a project that came from work our Producer Jon Aird had put in over a year or two with Sheffield based musician & vlogger Rob Madin.
Rob had built up a presence on You Tube as Brett Domino but not been given the opportunity to develop his character comedy. We gave him two short form commissions, where he realised C Bomb in the music videos ‘Bowl Date
& ‘Mutha Nature‘.
We then paired him with comedy writer Danny Peak and they developed C Bomb’s back story & world in and around Sheffield. A script was commissioned, followed by a TX pilot for BBC Three.
Rob also made a corporate video for me about the BBC’s need to invest more in commissioning short form video.